
Oakland
- Institutions that Inspire
- Brand Identity
How do you create space for a 175 year old institution to be itself?





The Vision
It’s not everyday that we get to step into a project where the goal is to capture the spirit of somewhere as old and as iconic as Atlanta’s own, Oakland Cemetery. Oakland has spent it’s almost two centuries evolving into much more than what it was when it started.
Through many visits and conversations we began to see a theme: multiplicity.
Oakland is not just one thing; it’s many things at once. It’s a serene oasis where people can escape the noise and stress of daily life, yet it’s also a place where stories of struggle, hardship, and loss are etched into its landscape. It’s a place of remembrance, sorrow, and reflection, yet it’s also a venue for life’s most joyful moments.


Typography
At a time when organizational transition, tremendous growth and building a new state-of-the-art headquarters were all taking place simultaneously.
At a time when organizational transition, tremendous growth and building a new state-of-the-art headquarters were all taking place simultaneously.
At a time when organizational transition, tremendous growth and building a new state-of-the-art headquarters were all taking place simultaneously.

“ Doghobble is a winery for wine people. Located in Dahlonega, Georgia, this wine is setting its self up to change the world, one lush at a time.”


